MILLIONAIRE RECORD BOSS RICHARD BRANSON’S COMPANY
MILLIONAIRE RECORD BOSS RICHARD BRANSON’S COMPANY WAS GIVEN
TWO WEEKS TO PAY A #100 FINE TODAY (MON).
THE COMPANY, VIRGIN VIDEO LIMITED, LANDED IN HOT WATER OVER
THE BEST SELLING CHILDRENS’ VIDEO ”RUPERT BEAR AND THE FROG
CHORUS”.
THE PAUL MCCARTNEY CARTOON, WHICH HAS SOLD OVER 200,000
COPIES, LED TO A COURT HEARING UNDER THE TRADE DISCRIPTION ACT.
AND AT REDBRIDGE MAGISTRATES COURT VIRGIN VIDEO, OF
LADBROOKE GROVE, NOTTING HILL, WEST LONDON, ADMITTED THEY HAD MADE AN
ERROR OVER THE MARKETING OF THE FILM.
BRANSON’S COMPANY, WHICH HAS JUST BEEN MADE PUBLIC, WAS
SUMMONSED FOR THREE OFFENCES – THAT THEY:
+ ADVERTISED THE VIDEO IN A NATIONAL NEWSPAPER AS A RUPERT
BEAR CARTOON WHEN IT INCLUDED TWO OTHER CARTOONS BY LINDA MCCARTNEY
– ONE INCLUDING A SCENE FEATURING A NAKED WOMAN.
+ CLAIMED THE VIDEO HAD A RUNNING TIME OF 26 MINUTES WHEN
IN FACT IT WAS ONLY 22 MINUTES AND 50 SECONDS LONG.
+ AND MARKETED THE FILM AS A ”U” CERTIFICATE AND SUITABLE
FOR FAMILY VIEWING BEFORE IT WAS CERTIFIED BY THE BRITISH BOARD OF
FILM CLASSIFICATION.
VIRGIN WERE GIVEN AN ABSOLUTE DISCHARGE FOR THE NEWSPAPER
ADVERT OFFENCE, FINED #25 FOR THE FALSE DESCRIPTION OVER RUNNING TIME
AND #75 FOR FALSELY DESCRIBING THE FILM AS A ”U” CLASSIFICATION.
THE COMPANY, WHO WERE ALSO ORDERED TO PAY #325.
49 COSTS,
WERE GIVEN A FORMAL TWO WEEKS TO PAY THE PENALTY.
VIRGIN WERE GIVEN TIME TO PAY THE FINE AFTER COUNSEL FOR
VIRGIN, MR ANTHONY CHINN, ASKED THE COURT IF THEY COULD SEND A
CHEQUE.
MR CHARLES CONLIN, FOR REBRIDGE BOROUGH COUNCIL, WHO
BROUGHT THE COMPLAINT, SAID THE COMPANY ADMITTED THEIR PART AND
THE FILM HAD IN FACT SINCE BEEN CLASSED AS A ”U” CERTIFICATE.
HE SAID THE NEWSPAPER ADVERT FAILED TO STATE THE RUPERT
BEAR PART OF THE FILM WAS ONLY 13 MINUTES LONG – BUT THE VIDEOS COVER
MADE IT CLEAR IT INCLUDED ”WORKS BY BOTH PAUL AND LINDA MCCARTNEY.
”
THE ADVERT (IN THE DAILY EXPRESS) ON DECEMBER 8 LAST YEAR
ACCOMPANIED A RUPERT BEAR CARTOON.
THE ADVERT, READ OUT IN OPEN COURT, SAID: ”IT WAS THE
FIRST DAY OF THE CHRISTMAS HOLIDAY AND RUPERT PUT ON HIS SCARF AND
WENT TO PODGEY PIG’S SHOP TO BUY A VIDEO.
”WHAT WOULD YOU LIKE?” ‘ASKED PODGEY.
‘ ”RUPERT AND THE
FROGS CHORUS” ‘SAID RUPERT GLEEFULLY.
‘ ”IT’S GOT SINGING, DANCING
AND JUMPING FROGS.
”LIKE HIS CHUMS FERDY FOX AND BILL BADGER, YOU TOO CAN
HAVE A RUPERT VIDEO FOR UNDER 10 NUTWOOD POUNDS.
”
MR CONLIN ASKED FOR COSTS AND JOKINGLY ASKED TO BE PAID IN
POUNDS STIRLING RATHER THAN POUNDS NUTWOOD.
MR ANTHONY CHINN, FOR VIRGIN, SAID VIRGIN ADMITTED THE
OFFENCES AND APPOLOGISED FOR THEIR ERRORS.
”THERE WERE MISTAKES
RATHER THAN ANYTHING DELIBERATE.
”
ENDS

















